Goals & Objections

goals-2As the first assignment for this month’s Blogging University’s Blogging 201 workshop, we were asked to set three goals.  I did a similar exercise in Blogging 101 last fall and my goals and objections at the time were:

  • write 5 – 7 days per week, whether or not I hit publish or not;
  • publish 75 – 150 posts; and
  • reach 200 WordPress followers.

Before I report my results and set new goals and objections, I want to put readers who have copy editor eyes at ease.  Yes, I know I refer to goals as goals and objections, several times in fact.  No, it’s not a typo.  Yes, I know the proper word is objectives.  Yes, I know that objections and objectives are two totally different words and most people don’t use them interchangeably.  Yes, I know that I do.

I started referring to goals and objectives as goals and objections when I worked at a firm where every Monday during staff meeting we had to report our goals and objectives for the week.  Most of us disliked the exercise and thought it was overkill on a weekly basis.  One day in staff meeting, I slipped and said what I was thinking “My goals and objections for the week are …”.  No my boss did not think it was funny but my co-workers and I did.  It stuck and I seldom say goals and objectives.  No, I don’t work for that firm anymore.

Well, now that I’ve cleared that up, let’s look at my progress on my goals from last year.

  • I was not successful in maintaining a writing schedule of 5 – 7 days per week.  I have since changed it to doing something blog related every day.  I established that goal in a Writer’s Quote Wednesday post about a month ago and it is working for me.
  • I’ve published 134 posts (about 10 – 15 are re-blogs or guest posts) which leaves 120 posts published.  Goal met.
  • As I write this, WordPress reports I have 231 WordPress followers.  Goal met and exceeded.

My new goals and objections are:

  • At a minimum, post three times per week.
  • Create an editorial calendar for October – December by the end of the course that includes both a writing schedule and accounts for other blog related activities.
  • Create a Social Media Plan by the end of the course that sets actions items and measurable goals for Facebook, Twitter and Pinterest and incorporates Google+ and/or Instagram.

This sounds like an awful lot of planning to do on my own.  Will you help me decide which social media platforms I should use by participating in my poll?  I’ll report the results in a post at the end of the month.

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